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Centraal Beheer - TV Advertisement - United Kingdom (2001)

In a grey and industrial suburb, the alarm clock rings and a man wakes up screaming at his boyfriend sleeping in the next room that it is time to get up. They prepare in speed, throw a few things in bags and drive away after checking that they have their passports and tickets to Rio. The duo sings "I go to Rio" when the car swerves to finish its race in the window of a jeweller... the guys take their minds while we hear the siren of the approaching police cars.
Category : Banks and insurance
Agency : Result / DDB


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