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Showing posts with the label Athletes

Adidas - TV Advertisement - Germany (2016)

Fake pub.Retirement home. Hospice. Old man suffers from solitude locked up in the establishment where he lives. Pictures hanging on the wall reminds the old man of his past glories: former race champion. Decides to reshoe his old Adidas. Starts running in the hallway but every time it is stopped by the caregivers and can't reach the exit door. He was confiscated from his trainers but the other residents helped him. Hedge of Honor for this former champion who will manage to escape to finally run freely. Category : Equipment

Nike - TV Advertisement - United States (2016)

Chris Mosier is the first transgender athlete to be able to compete as a man. He does his morning jog, then a bike ride, goes to the gym, into the locker room while replying to the narrator that he did not know if he was fast enough, strong enough, if he would be accepted into the team, or even if he would be allowed to participate. He said that he had already wanted to give up but did not. Category : Equipment Agency : Wieden + Kennedy (Portland)