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Showing posts with the label Gestural

Axe - TV Advertisement - Mexico (2008)

A lesson in the decryption of body language/non-verbal communication. Mate two girls in a bikini, arms tight against the chest, then passes his hands in her hair. Two possible meanings: without axis "I am a man-child who cries and mommy misses me"-Babes go away; With Axe "I am a lifeguard and my eyes are riveted on you"-chicks huddle under her gaze. Category : Toiletries Agency : VEGA OLMOS PONCE

Toyota - TV Advertisement - Puerto Rico (2003)

Uniformed mechanics occupy various and varied jobs while preserving the gestures of their former profession: Cook putting oil, florist wiping the stem of a rose, in front of a piano that it opens as one raises a bonnet, extending the Linen with battery clamps. Category : Auto, motorcycle and Co Agency : Badillo Nazca / Saatchi & Saatchi