Skip to main content

Posts

Showing posts with the label Making Of

Apple - TV Advertisement - United States (2018)

Behind the scenes of the shooting of the spot directed by Spike Jonze with FKA twigs. The secrets of making the décor, staging and choreography with the presence of the director. Category : Photo, audio and video

Peugeot - TV Advertisement - France (2008)

A 407 on a mountain road. The image freezes and we hear the comment of a man who directs the changes to be made to the spot: an insect on the lighthouse, the color of the sky, a chewing gum on the tyre, the bark of a tree, the head of the driver. Some shots in the editing room: The graphic palette and the screens. Category : Auto, motorcycle and Co Agency : BETC Euro RSCG